Active Sports Group Receives Official Approval from Irish Franchise Association
The Irish Franchise Association (IFA) has officially approved Active Sports Group, a UK-based company, as a provisional member. This recognition follows the successful launch of the first international franchise and a thriving franchise in Ireland, led by Area Manager Eoin Greaves in 2023. The approval emphasizes Active Sports Group’s commitment to promoting active living and well-being through its established programs.
Achieving Industry Recognition
Mark Whitwood, CEO of Active Sports Group, expressed his honor and gratitude towards the IFA’s recognition, stating, “We are honored to receive the IFA’s recognition and approval for our efforts in sharing the active vision and values, this has been led by Eoin Greaves in Ireland who has taken the launch by storm. Our mission has always been to make sport accessible to everyone and to grow this through our franchise model, this acknowledgment by the IFA reaffirms our commitment to best practice and industry standards.” This achievement demonstrates the company’s dedication to upholding industry standards and promoting a culture of active living.
Meeting Strict Membership Criteria
David Killeen, CEO of the Irish Franchise Association, commented on the approval, “The Association is delighted to welcome Active Sports Group, originating from the UK, as a provisional member of the Association. The Association is the only self-regulatory body for the franchise sector in Ireland and we only accredit members that satisfy our strict membership criteria and subscribe to the European Code of Ethics on business format franchising.” This stringent evaluation process ensures that only reputable and trustworthy businesses are accredited, further solidifying Active Sports Group’s credibility.
As Active Sports Group looks to expand its reach in Ireland, the company is eager to launch more active areas across the country in 2024. With the IFA’s approval, the company is well-positioned to continue promoting its mission of making sport accessible to everyone. For more information on this achievement, visit Here
