A warm welcome back to our insightful Day in the Life series, where we delve into the daily routines and experiences of our team members. In this edition, we shine the spotlight on Will Bedford, one of NIC Local’s Business Development Managers (BDMs), who plays a vital role in our unique franchisee support system.
Introduction to Will Bedford and his role
As a BDM, Will works closely with several NIC Local franchisees across regions stretching from Cumbria to the South Midlands, providing them with hands-on, practical support to accelerate the growth of their businesses. His day-to-day responsibilities involve supporting, guiding, and helping franchisees overcome challenges, making him an integral part of our network’s success.
Supporting a diverse range of franchisees
Will’s experience and expertise enable him to support franchisees at various stages of their business journey. From new franchisees who require daily operational help to established ones who need guidance on sales, business development, and scaling, Will adapts his approach to meet the unique needs of each franchisee. He believes that this tailored support is essential for their success and sets NIC Local apart from other franchisors.
Delivering in-person support and collaboration
Will’s week is often filled with meetings, phone calls, and quarterly reviews with his franchisees. He works closely with them to win contracts, prepare tenders, and develop business strategies. This collaborative approach has led to significant successes, including helping franchisees secure major contracts and achieve substantial business growth. Will’s dedication to his franchisees is evident in his willingness to travel across the region, providing in-person support whenever needed.
Proudest moments and successes
Will’s proudest moments come from seeing his franchisees succeed and overcome challenges. He recalls helping a franchisee secure a series of new local contracts, which led to significant business growth. Another highlight was assisting a franchisee in winning two major tenders worth £1.4 million, which completely changed their business outlook. These successes demonstrate the impact of Will’s support and the value he brings to his franchisees.
Tailoring support for individual franchisees
Will’s approach is tailored to each franchisee’s unique needs, whether they are buying a resale business or starting from scratch. He provides immediate support to resale franchisees, helping them navigate existing contracts and operations, while new franchisees receive guidance on marketing, networking, and building their client base. This adaptability is essential in ensuring that each franchisee receives the support they need to thrive.
Building for the future and exit strategies
Will’s long-term goal for his franchisees is to help them build a profitable, sustainable business with a clear exit strategy. He believes that this approach is crucial in creating a valuable business that can be sold or passed on to family members. By focusing on building a strong foundation, Will’s franchisees can achieve their goals and create a lasting legacy.
Why a dedicated BDM makes a difference
The level of support provided by NIC Local’s BDMs, like Will, is unparalleled in the industry. From day one, franchisees are paired with a dedicated BDM who works closely with them to establish and grow their business. This partnership is built on trust, expertise, and a deep understanding of the franchisee’s needs, making it an essential component of NIC Local’s unique franchisee support system.
Conclusion and next steps
If you’re interested in learning more about the NIC Local franchise opportunity and how our dedicated BDMs can support you in achieving your business goals, we invite you to get in touch with our franchise recruitment team. With their expertise and guidance, you can take control of your future and thrive in the lucrative commercial cleaning sector. Your success story starts here. Let’s make it happen together! For more information, visit Here
