Wingers Sees Significant Growth in Sales Figures
Wingers, the Chicken Wing Company, has announced a remarkable 59.5% growth in like-for-like sales figures for its established franchised restaurants. This impressive growth is a testament to the brand’s popularity and the hard work of its franchisees. One store, in particular, saw sales quadruple, demonstrating the potential for significant returns on investment.
Community-Based Approach
According to Amran Sunner, co-founder and operations director of Wingers, the company’s focus on building a loyal customer base has been key to its success. “We have enjoyed phenomenal trade over the past 12 months in our new restaurants but particularly at our established sites,” he says. “Mainly, Wingers is a community-based QSR, and our franchisees have focused on building a loyal customer base around their stores.” This approach has led to a strong repeat customer base, with customers drawn to the quality of Wingers’ fresh, tasty food and friendly welcome.
Strategic Marketing
Wingers has also invested strategically in local marketing, with franchisees promoting local offers to boost sales. The company is actively engaged with food aggregators, which has resulted in positive outcomes for all stores involved. This strategic approach to marketing has helped to increase brand awareness and drive sales.
Expansion Plans
The idea for Wingers was originally hatched during the pandemic by Bill Sunner and his sons, Amran and Dylan. Since then, the franchise has grown rapidly, with eleven restaurants currently trading and five new openings already launched this year. Wingers aims to open in 20 locations by the end of 2024 and has plans to expand to 50 stores within the next four years. The company is now inviting further franchise applications from QSR professionals and experienced business people in key development areas.
Franchise Opportunities
Wingers offers a full turn-key offering, comprehensive training and support, simple operation with low staff overheads, and a great menu. The potential for excellent returns on investment makes Wingers an attractive opportunity for those looking to start their own business. For further information about a Wingers franchise opportunity, please visit: https://www.wingers.uk.net/franchise or email: franchise@wingers.uk.net.
Find out more about Wingers’ success and how you can be a part of it: Here
